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Strong product exhibits, visitor quality and seminar themes accelerate business momentum at Automotive Engineering Show Chennai

28 Nov 2017

Event packed with innovations and new perspectives. Platform draws continued industry support for upcoming edition

With Chennai being a hotbed of automotive manufacturing, the Automotive Engineering Show attracted 78 exhibitors and  3,069 visitors, decision makers and trade professionals looking for smart manufacturing tools and trends in IT and Industry 4.0 at its recently concluded the 11th edition in the city. The high-tech appeal of the event with live demonstrations of robotic technologies, 3D printing, automated manufacturing, surface painting, metrology and R&D software solutions along with the insightful seminars touching the most pertinent industry challenges ensured that visitors left with the right insights and tools that can drive the automotive shop floor of the future.

Mr Jasmeet Singh Arora, Manager, Process Planning & Projects, Mercedes – Benz who was visiting the fair and the seminar shared: “With IIoT here, the big question today is – what will the cars of the future be driven by? While the trend is picking up in India, we are already doing a lot with Industry 4.0 and IIoT globally and at AES, I wanted to see what new technologies are companies working on in this arena and if there is something additional that we can adopt. We are of course vastly using AGV & AIV in our overseas plants and one such interesting technology I found at AES was the AIV technology by Omron and would love to explore it further. So we will be in touch with the company in this regard.”

Continued support from the Government of Tamil Nadu, strong product exhibits, visitor quality and future-oriented seminar themes reinforced the business effectiveness of the platform. Mr ChandraKumar T, Assistant General Manager-FM Maintenance, Daimler India Commercial Vehicles Pvt Ltd shared:Our purpose of visiting was to explore the latest in manufacturing technologies especially 3D printer, paint disposing units and tools. We have invited some companies to our manufacturing plants who will jointly help us with these solutions. This is a good platform as the information is readily available here and we will definitely come back for the next edition.”

While visitors were impressed with the technology demonstrations, exhibitors were pleased with the increasing number of leads and inquiries each day. Happy with the response garnered for Tal Brabo, India’s first articulated Industrial Robot at the fair, Mr Sandeep Dawkhar, General Manager-Robotics, Tooling & System Integration, Tal Manufacturing Solutions Ltd shared: “We have met visitors from OEMs and tier one suppliers and we will be initiating deals with system integrators here. Our main objective of participation in Chennai is to meet local customers and we are receiving a positive response. We will definitely continue our participation at AES.”

Another exhibitor who reported business success was Mr Himanshu Jadhav, Director, Eepos India who shared: “We cater to customers from the automotive industry such as Daimler, Royal Enfield, Ford and Renault-Nissan and have had them visit us here and spend quality time at the booth to see our newly launched solutions for their business. In fact we have met all our customers from South India this time. Our objective of participation was to market our products and brand and we have achieved it! It makes sense to launch new products here and we will definitely like to participate again at the next edition.”

Event packed with innovations and new perspectives

A high level of business networking was also seen at the seminars where attendees constructively absorbed the latest insights, new perspectives and technology developments in the sector. The three-day programme tactically touched subjects of current industry relevance through a workshop on Surface Engineering, a knowledge seminar on Industry 4.0 and IIoT and a session addressing challenges post GST implementation.

One of the key panellists from the session on how digitalisation impacts manufacturing, Mr Sundarraj Sakthivel, General Manager, Ford India, shared: “Digital is going to be a way of life. Big opportunities are in store for data analysis, and the set-up is already available. The industry is looking for answers on digital convergence at AES. So this was a very relevant platform where professionals could learn on how to cope up with the changes, how much to invest and what is the way forward.”

Mr Ravi Arumugham L., Manager – Facilities & Projects, BMW Group – Plant Chennai who was among the audience said: “The seminar was very relevant and an eye opener on some new solutions in coating and AIV. As a company, we are looking at solutions that can improve efficiencies and I found quite a few technologies here that we can surely look at implementing.”

The seminar on post-GST implementation was also largely appreciated for addressing the viewpoints of the both the industry and policy makers. Mr Anil Kumar Unni, Senior Director & Regional Secretary, ACMA said: “Government is proactively responding to industry concerns. Sector players must now ensure compliance of procedures related to GST. In this regard, partnering with AES has helped us reach out to the sector players and discuss the challenges that are coming in the way of effective compliance. Our partnership with Messe Frankfurt goes a long way and we could also see what Messe Frankfurt India is doing in this domain. Automation is the future and everything will be connected, so this is a very significant networking platform.”

Platform draws continued support for upcoming edition

While the edition drew strong backing from the local government and industry associations, industry leaders believe this is an innovation-led platform and will continue to support the event in the coming years. Mr Vijay A. Pankhawala, Deputy Director, Business Development & Corporate Planning, ARAI said: “We have a long association with AES and it is good to be back. I see new trends here and it is always a good learning. Solutions showcased by Bollhoff, Carl Zeiss, Nikon are really innovative, I am personally very inquisitive to learn more about these and the live demos help understand this better. It is about time that we see AES growing and bringing in new players and we will continue to extend our support for this endeavour as we share the same objectives.” 

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Background information on Messe Frankfurt

Messe Frankfurt is the world’s largest trade fair, congress and event organiser with its own exhibition grounds. With more than 2,300 employees at some 30 locations, the company generates annual sales of around €647 million. Thanks to its far-reaching ties with the relevant sectors and to its international sales network, the Group looks after the business interests of its customers effectively. A comprehensive range of services – both onsite and online – ensures that customers worldwide enjoy consistently high quality and flexibility when planning, organising and running their events. The wide range of services includes renting exhibition grounds, trade fair construction and marketing, personnel and food services. With its headquarters in Frankfurt am Main, the company is owned by the City of Frankfurt (60 percent) and the State of Hesse (40 percent).

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